The premium wine and tourism experience in South Africa

11 Mar 2010

 

Our Vision

Our vision is to position the Constantia Valley, Cape Town’s Vineyard as the icon wine valley of South Africa and the preferred destination for visitors and locals who are looking to savour life slowly.


Our Objectives

  • To increase the membership base of the Constantia Valley Association.
  • To carry out PR and Marketing for Constantia Valley, Cape Town’s Vineyard, including maintaining an attractive and dynamic website, producing an annual Constantia Valley brochure and co-ordinating and organising events.
  • To build strong partnerships with Cape Town Tourism, the Local Municipality and other stakeholders.
  • To enhance communication between members and increase awareness of co-operative product development and marketing initiatives.
  • To share ideas and promote quality and local trading amongst members.
  • To encourage more visitors to visit, stay longer and spend more locally.
  • To provide state-of-the art information services, including print and online, with ultimately the development of a physical presence (one-stop shop).

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